While there are many endless ways to enhance your practice and increase your roster of patients – you must know YoDish Mobile App which types of dental marketing strategies that will bring you to a successful future. We have made it down for you to 6 excellent ideas to rally up new patients each month.
- Start a Patient Referral System
One way of motivating your patients to refer your dental services to their friends and relatives is through offering a discount, bonus or reward scheme. This is an ideal way to earn more patient recommendations.
If one of your patients refers your service to a friend or a relative who ends up visiting your office, then that patient will be given a reward like a discount for a particular dental service or perhaps a free tooth cleaning on the next visit.
This strategy will encourage your patients to refer your clinic to friends or relatives when they are given either a reward, bonus or a discount for the motivation for patients is simple.
If a person recommends your practice to a friend or relative, and if they end up visiting your practice, then the original referrer is rewarded with a bonus, such as a discount or a dental product.
To help spread the word about your patient referral bonus system, you can quickly let them know while in office and provide them with simple referral cards or utilize online marketing tools such as sending out emails to your patients or promoting it through social media. Either way, this also creates customer engagement – which is so important in the marketing world!
- Start a Blog
The Best way to stay connected with current and potential patients is creating a blog for your dental practice. This is your chance to spread your knowledge in the dental industry and inform your patients with exciting information that’s relevant to their lives. You can write about educational dental tips, facts about the dental industry and so much more. Creating a blog is also another way to double your website traffic.
- Offer Free or Discounted Exams or Cleanings
Who doesn’t like a good deal? Even better, complimentary. Do your research first and see what your competitors are offering – make sure your incentives are modified and stand out from the rest. Once you figured out your offer, utilize your blog and social media platforms to get the word out there. It might be a great idea to also look into investing in some Facebook Ads as well.
- Get Your Current Patients to Leave Positive Reviews
We rely on reviews when we make decisions – especially when deciding on our next dental practice. If your business has no reviews, people can’t trust your business and will most likely go with the business that has reviews. Ask your current patients who have been with you long-term or a patient who was entirely happy with your services to take the time to write you a pleasant and positive review. Popular review sites are Yelp and Google.
- Get Involved in Your Community
While having an online presence is important; having an in-person and involve presence is as well. There are various ways you can get into some include, participating in community events, such as volunteer activities or neighborhood celebrations. You can even decide to sponsor a local little league team. This gives you an opportunity to not only gain credibility and trust but to build relationships with potential new patients.
Author: Usman Raza is a freelance writer, marketing specialist at Crawford and O’Brien and co-founder of Usman Digital Media. When not working, he’s probably spending time with his family. Follow him on Facebook @usmanraza40 and Twitter @usmanintrotech.